Walmart Connect Ad Certification in Sponsored Products
Training on Sponsored Products advertising from planning through optimization--including elements such as goal setting, ad placements, bids, budgets and reporting.
All Activities
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Walmart Connect Ad Certification in Walmart Onsite Display
Training on Walmart Onsite Display advertising that includes platform overview, media planning, campaign building, creative assets, and reporting capabilities and optimizations.
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Small business library
Access a collection of tools, e-courses, guides, and webinars—all designed to help your business grow—right in one place.
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Ready, set, sparkle: Prep your Holiday campaigns with Walmart Connect
Last year, U.S. holiday retail sales soared to $994.1 billion*, with Walmart customers starting their gift research more than three weeks before the season even began**. This year, make sure your brand shows up when they’re ready to buy. ...
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Walmart Connect Onsite Display New Releases - July 2025
Thank you for joining us for the latest releases on the Walmart Connect Ad Center for Walmart Onsite Display. This session walked through the latest product new releases for campaign management, creative, targeting and included demos of the new features....
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Beyond the Aisles: Unlocking Full-Funnel Power of Offsite Media with Walmart Connect
As the nation's largest omnichannel retailer,1 our data is the watermark for American shoppers. Our audience data is built upon Walmart’s deterministic, purchase-based, customer data at scale and composition. We have the omnichannel scale you need to help create...
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Self-serve Walmart Onsite Display 501: Media Planning and Strategy
This training, held on June 10, 2025, focuses on Media Planning and Strategy for Walmart Onsite Display. This educational session discusses how to build a campaign based on budget, flight, and campaign objective. It also covers budget allocation best practices,...
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Walmart Connect Onsite Display New Releases - May 2025
Thank you for joining us for the latest releases on the Walmart Connect Ad Center for Walmart Onsite Display. This session walked through the latest product new releases for creative and targeting and included a demo of the Creative builder.
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From Likes to Loyalty: Unlocking the Power of Walmart Connect
As part of our commitment to learning and development, we are excited to offer this webinar to our partners. Social ads have a significant impact on purchase behavior with 67% of social media users in the U.S. saying they’re at...
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Unlock Your Full Potential with Target ROAS Bidding Strategy for Self Serve Advertisers
We're excited to introduce you to the Target ROAS bidding strategy — designed to help you achieve your ROAS goals more effectively. This solution enables us to empower advertisers like you to exercise greater control over your campaign goals and...
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Walmart Connect Onsite Display New Releases - April 2025
Thank you for joining us for the latest releases on the Walmart Connect Ad Center for Walmart Onsite Display. This session walked through the latest product new releases and included a deep dive into the Campaign Objective Optimization AI approach...
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Walmart Connect: Advertising 201 webinar
Learn actionable insights to level up your ad campaigns and help drive more sales with the recording of the Walmart Connect: Advertising 201 webinar. During this virtual session, we covered: Best practices for boosting Sponsored Products performance, including measuring success...
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Self-serve Walmart Onsite Display Bootcamps
We are excited to present the Walmart Connect bootcamp series for the transition of Onsite Display Auction to self-serve. This virtual educational series will provide a four-part overview to enable the quick-launch of Walmart Onsite Display Auction campaigns with full control over...
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Agency Bootcamp Series - Walmart DSP
This webinar covers the value of the Walmart DSP and how to activate via self-serve for your advertisers. This session includes a special overview of our CTV and Social offerings, including available test opportunities for proof-of-concepts, alphas, and betas.
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Self-serve Bootcamp 401 - Measurement and reporting capabilities
The fourth webinar in our bootcamp series, Self-serve Walmart Onsite Display 401 – Measurement and reporting capabilities, covers the available reporting metrics and the insights they can provide.
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Self-serve Walmart Onsite Display 301 – Campaign and Creative Management
The third webinar in our Onsite Display bootcamp series, Self-serve Walmart Onsite Display 301 – Campaign management and creative controls, will cover set up, optimizations and best practices for your Onsite Display campaigns.
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Self-serve Walmart Onsite Display 201 - Audience and targeting capabilities
This virtual educational series will provide a four-part overview to enable the quick-launch of Walmart Onsite Display Auction campaigns with full control over bids, budgets and optimizations.
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Self-serve Walmart Onsite Display 101 – Fundamentals
This virtual educational series will provide a four-part overview to enable the quick-launch of Walmart Onsite Display Auction campaigns with full control over bids, budgets and optimizations. The first webinar recording, Self-serve Walmart Onsite Display 101 – Fundamentals, will highlight...
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Walmart Connect: Advertising 101 webinar | January 14th, 2025
Watch the recording of the Walmart Connect: Advertising 101 webinar to get started with advertising on Walmart. During this virtual session, we covered:- How advertising can help you grow your business - Best practices when setting campaign goals- A step-by-step...
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Walmart Connect Ad Certification in measurement and reporting
Learn how Closed-loop Measurement with Walmart Connect helps you measure the impact of your campaigns, provides deeper insights into Walmart customer behavior, and delivers automated campaign reporting.
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Creative Hub for Self-serve Walmart Onsite Display
Thank you for joining us on October 17, 2024 for a webinar designed to help advertisers understand how to use the Creative Hub for Self-serve Walmart Onsite Display campaigns. This webinar answers the following questions: What is the Creative Hub? ...
